Détails de l'annonce
Build out Easyblue digital acquisition engine
- Paid channel (CPC, CPM, affiliation): new customer acquisition flow increased x2 within 3 months while maintaining CPA stable
Owned channel (organic, direct): new customer acquisition flow increased x4 within 6 months
Earned channel (backlinks, referrals): new customer flow x10 in 12 months
- Creativity - able to create successful marketing campaigns in various mediums (copy, display, animation, voice, vidéo)
- User knowledge - Understands the customer lifecycle and decision making process in detail. Able to identify and formulate a customer based Unique Value Proposition
- Digital acquisition - Has solid experience in performance based digital marketing (SEA, Social, LinkedIN, Affiliation, SEO) and tracking and attribution tools to measure and manage performance (Analytics, UTM, GTM, Heap, CRM)
- Management - Capable of leading a multidisciplinary team helping them grow and achieve extraordinary results
- Positive impact - We work to create maximum positive impact for your clients. We measure, and we deliver, day after day.
- Human adventure - We help each other grow and succeed. Empathy first allows us to understand the motivations. Candor is how we address problems, kindness is the only way we know to treat people.
- Curiosity for insurance - Protection needs of independent workers and small businesses are dear to you.
- Innovation - We imagine the future, and then we make it happen. That requires the liberty to fail and the passion to learn. Creatively, methodically, passionately.
- Autonomy - Do the maximum you can at your level. Decisions are escalated only when necessary to ensure direction and coherence.